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HEN DADDY WHIRL VISUAL IDENTITY
Musical artist Hen Daddy Whirl wanted to refresh their look with a new identity that spoke to their audience with the same message as their music.
Logo rationale: 'This concept is simple but strong and speaks to many ideas. Using initials, it is the signature on your statement. The rhythm and flow of the shapes are that of a symbol passionately brushed across a wall. The image created by the letters is like a Mayan pictograph, the name of a spirit.'
DELIVERABLES
Reverse briefing, research, concept work, logo and visual style, visual identity artwork, sample collateral.
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